Whitepapers

Why Customer Service Needs Artificial Intelligence

Businesses have operated for decades without AI so why do we need it now?

ZK Research believes it’s time to completely rethink how customer service should work. AI can bridge the gaps between a user’s activity and information to “connect the dots” much faster than people can, so an agent can effectively use AI to accurately anticipate issues. 

Download this whitepaper to understand the impact AI will have on customer service, illustrated with several examples of typical customer interaction and how they are improved using AI. Learn what to look for when turning to omnichannel and how to get started with AI.